Founded in 2018 in the United Kingdom by a team of professional stylists and makeup artists specializing in eye-area architecture. The name Brow Wow combines the word "Brow" with the exclamation "Wow", reflecting the surprise and satisfaction of achieving perfectly sculpted and framed eyebrows. 

Its philosophy lies in transforming the eyes simply through professional-level eyebrow treatments and makeup tailored for everyday use at home. 

It is currently positioned as a specialist brand in the eye beauty and eyebrow design market.

Who is it for?

Designed for people with stubborn, sparse, thin, or shapeless eyebrows who are looking for a defined finish, natural-looking fullness, or a long-lasting brow lamination effect (brow lamination) without going to the salon. 

Top-Selling and Best-Selling Products:

• Brow Wow Sculpt & Fix Gel: A clear setting gel with a laminated effect that keeps eyebrows intact all day.
• Brow Wow Precision Micro Pencil: An ultra-fine retractable pencil for drawing hair by hair and filling in sparse areas with a natural finish.
• Brow Wow Nourishing Brow Serum: A strengthening overnight serum enriched with peptides and biotin to stimulate hair density and thickness.

Fun Facts and Awards: 

It is one of the preferred brands in microblading and brow design studios for at-home aftercare, acclaimed by makeup artists for its ability to set even the most stubborn hairs without altering the makeup shade.

Fun Facts and Awards

The brand emerged from the success of the educational channel Wishtrend TV on YouTube (awarded the YouTube Gold Creator Award). Its products have accumulated multiple awards on platforms such as YesStyle and recommendations from Allure magazine.

Top-Selling and Best-Selling Products

• Mandelic Acid 5% Skin Prep Water: A gentle exfoliating toner with 5% mandelic acid that renews skin texture without irritating the skin.
• Vitamin A-mazing Bakuchiol Night Cream: A treatment night cream that combines retinal and bakuchiol to combat wrinkles and sagging.
• Green Tea & Enzyme Powder Wash: A facial powder cleanser with green tea and enzymes that gently exfoliates and purifies pores.