Global leader in corrective and preventative skin care products


Our mission at Alpha-H is to transform your skin, increase its resistance and safeguard its health and vitality for life. Sustainably manufactured on Australia's Gold Coast, Alpha-H is the gold standard in clinically sophisticated, results-driven corrective skincare. With a legacy of 25 years, Alpha-H is a pioneer - and now an authority - in the use of Glycolic Acid and other Accelerating Acids.

We create formulas that harness the combined benefits of clinically proven active ingredients and antioxidant-rich botanicals. The range offers corrective solutions for all skin concerns, from breakouts and pigmentation to dullness and ageing.

The authority in acids

The transformative results of Alpha-H's award-winning Liquid Gold have earned the Glycolic Acid treatment a cult following around the world, a staple for beauty enthusiasts and industry elites. The name itself is a nod to its iconic “bottled shine.”

Today, our acid expertise has evolved beyond glycolic acid. We offer a complete range of Accelerating Acids perfected by optimal combination of acid concentration and low pH for maximum bioavailability, optimized delivery systems and efficacy.

These powerful formulas are enriched with locally sourced botanicals.

The 3 pillars of skin health

Our 3 Pillars of Skin Health provide specific solutions for specific skin problems. Whether you want to combat signs of aging, pigmentation, dullness or blemishes, or simply proactively improve the health of your skin.

ACTIVATE: skin with our pH-balancing cleansers

ACCELERATE: skin renewal and rejuvenation with our acid-based exfoliants

DEFEND: Your skin's health with our nourishing, replenishing moisturizing and SPF protective vitamin serums.

This approach will transform your complexion, protect your health and vitality, and strengthen your skin's resilience for a lifetime.

We believe in clean formulas.

We are committed to ensuring that our formulas are safe, effective and free of: Parabens, Sulfates SLS and SLES, Phthalates, Mineral Oils, Formaldehydes, Coal Tar, Triclosan and many other questionable ingredients.

Our Founder, Michelle Doherty – Celebrating a Legacy

Michelle Doherty suffered from chronic acne from her teens to her early 20s. She tried everything: aggressive treatments, abrasive scrubs, and harsh medications. Nothing worked.

Michelle needed a radical change. And your skin too. That reset came in the form of glycolic acid, a powerful ingredient that helped your skin find balance, clarity, and resilience.

Many questioned Michelle's use of this unknown Acid, warning that it was “too harsh, too aggressive, too irritating.” But the skeptics did not deter her. Michelle combined this little-known acid with a non-foaming, leave-in cleanser – the Balancing Cleanser we know and love today – that rebalanced her skin's pH and completely revitalized her complexion. He had found the best solution for his skin. From that moment on, Michelle committed to transformative skincare.

The spectacular results that glycolic acid provided Michelle were life-changing. Not only on your skin, but also on your confidence and self-esteem. Amazed by her own experience, she began working on a range of products incorporating this innovative ingredient. He soon developed an overnight rejuvenation treatment that did not rely solely on glycolic acid for its effectiveness, but instead combined the potent 5% concentration of acid with a unique low pH of 2.8-3.0 to make the skin feel firmer and more resistant, as if it had undergone “serious training.” Thus Liquid Gold was born.

From there, Michelle set out to share her passion and experience, first with Australian and New Zealand women, and then with the world.


1% for the Planet

We know that climate change and the destruction of the natural world are defining issues for our community, and that we can always do more to minimize our environmental impact.

That's why we're proud to be members of 1% for the Planet, which donates 1% of all Liquid Gold sales to nonprofit organizations committed to creating a healthy planet.

Our conscious formulas

We are passionate about supporting local producers and suppliers, so our priority is to formulate our products with local ingredients wherever possible. While many of Alpha-H's ingredients are sourced from RSPO-certified sustainable suppliers, we are working to formulate exclusively from sustainable sources so we can continue to minimize our impact on the environment, ecosystems and communities, while championing sustainable sources of indigenous ingredients.

Additionally, we never formulate with questionable ingredients that could harm ourselves or the environment. See more information about our Clean Formula Commitment here.

Our packaging

Approximately 30% to 35% of our tubes and bottles are made from recycled materials. Thanks to new technologies, more than a third of post-consumer recycled resin (PCR resin) can be used in packaging without compromising product integrity. Additionally, Alpha-H tubes, bottles and cardboard containers are 100% recyclable.

We choose post-consumer recycled (PCR) materials whenever possible and ensure that almost everything we ship is recyclable. However, packaging is a complex issue and we are the first to admit that there is no perfect solution. There are pros and cons to both glass (heavy for shipping, great for recycling) and plastic (light for shipping, can be recycled), so we use a mix of both, and we're always working to innovate and improve, offering our customers and the planet the most sustainable versions of ourselves.