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“High and reliable sun protection, low price”

Altruist

Altruist has been created by leading British dermatologist and surgeon, Dr. Andrew Birnie, and Dutch economist David Westerbeek van Eerten. They developed the products in their free time, using their own experience. Costs are kept this low thanks to their own business and personal connections and contacts that help them produce the product; As a result, these savings are transferred directly to the consumer, resulting in products at an incredibly low price.

“Product cost should never be a factor when deciding whether or not to use sunscreen, or how much or how often to apply it. Everyone should have the basic right to take the necessary precautions to reduce the risk of developing skin cancer. While there are some excellent products available, most are so expensive that people are reluctant to use them as often or in as large quantities as they should.

– Dr. BIRNIE –
Skin Cancer Specialist

Dermatologist-recommended sunscreens sell for around €15–€20 per 200ml, resulting in low application levels and a “make it last” mentality. Altruist is taking a stand and fighting this.

In addition to cost, Altruist has been formulated to remove as many barriers to sunscreen use as possible:

  • The special formulation is non-sticky which makes it comfortable to use.
  • Does not leave a whitish residue
  • They have no fragrance
  • They are hypoallergenic and suitable for even the most sensitive skin.
  • The packaging is elegant and gender neutral, appealing to everyone.
  • The invisible spray and 1 liter containers offer different options for families.